In a world where there is so much to choose from, it's important to be critical. Every person in the food industry is going about their day, performing the tasks needed to be paid at the end of the day. Whether it is stocking shelves in the local grocery or convenience store, altering the genetics of our peppers, or picking the tomatoes that end up in our salsa and in our kitchen, there are many components to feeding the general population. This is why we need to look beyond the media advertisements telling us to look for Campbell’s, Kellogg, McDonalds, and Keebler, and make our own choices, based on what is truly available.
Our purchasing power has the ability to support our economy. One thing that every state and every town and city has in common is purchasing power. We are a consumerist nation, and if there is anything we collectively have the power to affect, it is consumerism.
Local economies are what ultimately drive the overall economic state of a country. By collectively purchasing locally grown and made products, we are not only helping out the local economy, but collectively helping out the larger economic state of our country. Walking into our supermarkets, it’s time to consider that extra trip to the farmers market for your produce, meat, and dairy. Not only is that fruit often better priced and tastier, but it supports your immediate community, putting that precious cash into the hands of those who directly produce our food.
The time to be lazy is over. When you are critical, you are speaking and acting. When you are critical you are expending energy. Getting your gears heading toward the Farmers Market every week is an active choice, and it requires that you become more critical of the food that is so purposefully convenient. Think for yourself, be critical, and make that extra move. Think Change.
Tracy Taylor
Food Activist
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